-
How to Sell Green Upgrades: Electrical Improvements
Part 5 of a series explaining the art of selling upgrades to environmentally conscious customers
-
How to Sell Green Upgrades: Exhaust Fans
Part 4 of a series explaining the art of selling upgrades to environmentally conscious customers
-
Do It Now: Review Your Company’s Health Insurance Policy
Act fast to take advantage of Obama-care before it gets repealed
-
How to Sell Green Upgrades: Energy Audits
Remodelling clients are often eager to pay for an energy audit, which includes a report with a prioritized list of proposed retrofit measures
-
How to Sell Green Upgrades: Tankless Water Heaters
Customers won’t buy one unless you explain the benefits to them
-
How to Sell Green Upgrades: Radiant Barrier Paints
Explain the benefits in simple terms, leave the charts and graphs at home.
-
What’s Vegetarian Got to Do With It?
Selling organic, selling green
-
The Business Case for ‘Smaller Is Better’
You should be able to complete several small jobs in the same time it takes to complete one large job
-
Will Certified Green Homes Ever Serve Middle America?
Affordable green homes are nothing new. But there aren't any for the middle-class home buyer.
-
My 9th Commandment: Weak Plans & Specs = Weak Project
Ever have prospective clients ask you for a ballpark price on their home that “they won’t hold you to” during your first sales call? Even after they have shown you…
